What Investors Want – Creating The Successful Business Plan

So, what the investors want, what are they looking for when you pitch, well it’s not always what you think obviously they’re looking to make a return on their investment, but what is it that’s going to trigger their interest to have another meeting or maybe even invest well-one of the most important is the business idea that they’re betting on the jockey not the horse what does that mean, well yes, they care about the horse which is your business plan and what your plan is, but they’re, more interested in the jockey which is you as the founding [...]